The Mind of the Web

by Jay Deragon on 11/30/2007

The “Mind” of the WebAdvances to the Semantic Web are propelling its functionality faster than the human mind can keep up.

Search engines are getting smarter and with the rapid emergence of the social web people are adding content, exchanging ideas and feeding the web with unprecedented amounts of data faster than anyone ever imagined.

Independent developers are fueling the social web with “widgets” that perform a variety of functions as automated task aimed at attracting people to “things“.

Advertising engines are advancing to become more user centric and relative to targeted affinities defined by user profiles and probability of interest based on data which reveals said affinities. The creativity of the human mind is fueling innovative discoveries as to uses of the social web aimed at both personal and professional objectives.

The Association for the Advancement of Artificial Intelligence writes The web has quickly grown from a modest hypertext system of interest to computer researchers to a ubiquitous information system including virtually all of human knowledge. Today’s Web provides ready access to not only text, images, and audio files, but also to structured and semi structured information, services and people. It offers an open, decentralized (and uncontrollable!) environment in which anyone can publish information and services coupled with powerful search engines and agents to find and rank results. All of this is available from wired, wireless, and mobile devices.”

“The result is an environment enormously useful to people for research, learning, commerce, socializing, communication, and entertainment. We have just begun to explore how this vast amount of machine accessible knowledge can be exploited and used by machines—to better serve human needs as well as to discover new knowledge.”

The semantic web represents billions of data bits operating in silos of functional databases enabled to accomplish specific task. Open source initiatives are fueling the need to connect these silos of “databases” so that people and things are more effectively and efficiently connected. The more these databases are connected and share functionality the semantic web begins to mimic the functions of the human mind.

Our human mind functions by learning, memorizing and remembering (receiving, storing and recalling). The human mind establishes context of references through different type of memory including:

  1. Procedural Memory
  2. Declarative Memory
  3. Associating Memories and their Components
  4. Working Memory
  5. External Memory
  6. Stored Information (Perceived Content)
  7. Learning (Memorizing) and Understanding

Studies about the Human Behavior and how the Mind works have categorized its functions into the following:

  1. Instincts and Instinctive Behavior
  2. Conscious Behavior: Learning and Evaluating, Memory and Memorizing
  3. Communicating Non-verbally: Conveying Information by Using Images
  4. Instinctive Behavior
  5. Subconscious Behavior (Functioning)
  6. Memorizing

Given this description of the human mind can we conclude that the semantic web is converging into a mind of its own? Is the semantic web mimicking the functions of the human mind?

The logic of the human mind is different than emotions of the human heart. However much of the human experience and how we think and what we do is influenced by our emotions.

The social web and all the human interactions are and will continue to create a varying degree of emotional reactions from a diverse audience of humans with different perspectives. If the semantic web is mimicking the human mind will it eventually mimic our emotions? If the web models our minds and our emotions what will it model next?

What say you?

{ 1 comment }

Michael Pokocky November 30, 2007 at 6:03 pm

Mind Jay? Really it is not in my opinion the correct word and association although I see what you are trying to say. Check out the Mind tree on and you will see what I mean.
The point is to be clear and to use words that everybody can associate or relate with and remember your audience must be addressed at an elementary school level to understand you. See what kind of education is required to read your blog at The blog readability test.
Then compare this to one or the worlds top 100 bloggers in the world Seth Godin at
Then you will see the difference and no offence but learn from this and grow this topic because the conversation needs to happen and readers need to talk about it and if it is too hard and too long to read then it will not happen my friend.
Your Friend,
Michael Pokocky

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