Solutions for Business?

by Jay Deragon on 06/08/2008

Every business has its challenges. As the speed of change fueled by the demand of “instant answers and immediate responses” accelerates the need for solutions.

The answer to successfully managing challenges remains the same. However, distracted by the urgency of the moment organizations tend to forget the fundamentals. Instead they chase instant fixes or new initiatives that do not address the root causes of problems

So What Are The Fundamentals?

Studies after studies about the top management challenges reveal the following consistent constraints to progress and profitability.

1. Over half the respondents feel that leaders did not spend enough time communicating with staff.

2. Six out of ten managers in felt their bosses failed to demonstrate trust, show respect for their teams or even manage to produce results.

3. Six out of ten saying that their managing director or CEO was remote and out of touch.

4. Nine out of ten (93 per cent) of managers saying it is important for them that their employer to be enabled to solve customer problems without any organizational constraint

5. 77% of employees indicate a strong desire to help solve problems but feel that management won’t let them

Many organizations are pursuing technology as an answer. But far from increasing productivity, technology – particularly the Internet and mobile phones – have a largely detrimental affect on managers’ work, with nearly seven out of ten saying they are often snowed under, receiving far too many emails and voicemails.

Are There Socialutions?.

Every business is made up of people and processes. The people work within the processes and the processes are what enable or constrain people from making progress, improving efficiency, delighting customers and maximizing productivity. The end results are measured in profitability, innovation and progress.

Technology can enable or disable people from optimizing processes, obtaining pride in work and improving overall relations. When technology and cultures restrain progress it actually make a business environment anit-social.

However, it is not technology in of itself rather it is how technology is used. Social technologies are centric to social opportunities of collaboration, problem solving and enhancing relationships. Social media and related technologies provide the power for any business to harness and aim at breaking down barriers and maximizing communications. Properly planned, implemented and embraced social technologies could in fact provide the means for businesses to reduce complexity, remove the barriers and overcome the challenges. Last put not least enable the organization to get closer to the people, suppliers, employees and customers. The end result is improved results driven by relationship..

To obtain these benefits there is one major constraint that must be removed. Leadership of the changes required and management embracing the value of free flowing communications from outside in and from the bottom up. Otherwise any social media initiative will be viewed by the people as nothing more than an anti-social attempt to appear social.

Get it? What say you?

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