{ 14 comments }

Mens Shopping March 24, 2010 at 3:33 am

We wanted to say hi. I have been dropping by your website.

datafeedr plugin March 8, 2010 at 6:38 am

Another advantage of affiliate marketing is that it’s possible to build a significant home business model, only by advertising products to others, I believe the key element is to have a relationship with your readers, they must know they can believe you, when you offer good information about products or services you have used.

Elena Kostovska April 8, 2009 at 6:24 am

RT @hrouda If you want a relationship then work at building a “human rather than an institutional affinity” http://ping.fm/iHRBu @JDeragon

Guy L. Gonzalez April 8, 2009 at 6:23 am

RT @hrouda: If you want a relationship then build a “human rather than an institutional affinity” http://ping.fm/iHRBu by @JDeragon

Vlad Hrouda April 8, 2009 at 6:07 am

If you want a relationship then work at building a “human rather than an institutional affinity” http://ping.fm/iHRBu by @JDeragon

Aron Stevenson April 8, 2009 at 12:57 am

RT @AronStevenson What Is Our Affinity? – http://is.gd/rl5i #triiibes

Aron Stevenson April 8, 2009 at 12:45 am

What Is Our Affinity? – http://is.gd/rl5i #triiibes

Matt Churchill April 6, 2009 at 5:31 pm

It astounds me that more brands don’t do a Dell and have one or two people from the company be their online presence, as opposed to the actual brand.

A facebook page or twitter account that is manned by an actual person with a real name instead of customer service personnel anonymously answering questions – ture this can put a strain on a budget, but why not at least have the option for people to use these channels as a point of contact between themselves and the brand?

This will help to encouarge brand loyalty and, of course, therefore drive sales.

Brian C. Citizen April 6, 2009 at 4:01 pm

Daily Deragon Dose: What Is Our Affinity? http://tinyurl.com/c62zbw

prblogs April 6, 2009 at 10:52 am

RelationshipEcon: What Is Our Affinity?: Some of the value exchanges with an audience create im.. http://tinyurl.com/c62zbw

JDeragon April 6, 2009 at 7:14 am

What Is Our Affinity?: Some of the value exchanges with an audience create immediate revenue opportunities while.. http://tinyurl.com/c62zbw

Rob Harvey April 6, 2009 at 7:10 am

What Is Our Affinity?: Some of the value exchanges with an audience create immediate revenue opportunities while.. http://bit.ly/GYE3

Melissa Giovagnoli April 6, 2009 at 7:25 am

Jay,

I think you are right on with your post. I think though that the more we are getting connected on the web the more we need a whole new model for retail. I am now committed to blogging on the concept of retail dying but to a new birth of retail where affinity happens even faster as high-touch converges with high tech (online meets face-to-face) in new retail store settings that are more experiential like the Apple Store.

I predict we are just seeing the beginning of retail stores that showcase their customer service people as the facilitators of new purchases as well as employees who carry hand-held credit processors. Point-of-purchase doesn’t get any easier. But even more so, clerks turn into “knowledge workers” and I believe will expand into resource providers of other store’s products and services creating millions annually of additional income from affiliate programs they become part of as a result of being a “one-stop-shop” for customers.

In between all of this shopping though will be the opportunity to create new business which is the vision I have for an innovation center on Michigan Avenue. Imagine a place where people can actually create new business and new business partnerships all in one location. Talk about teaching people how to fish for a ilfetime! Then not only will we be consuming like we always have but now will be creating new products and services which will help us bounce back more quickly from these tough times. At that point affinity audiences will take on a whole new effectiveness producing results like we have never seen before.

Alan See April 6, 2009 at 5:56 am

RT @JDeragon: What Is Our Affinity? http://ff.im/-1WQOU

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