Following Followers Or Leaders?

by Jay Deragon on 08/13/2009

TThe word follower is the general term for one who follows or believes in the teachings or theories of someone .

Social technology provides methods by which people promote “gathering followers” and there is even technology that will automatically get you followers. The problem is most ” followers” don’t really believe in one individuals theories or teaching rather all they represent is numbers. The web has become a game to see who can create the most followers.

Leadership, on the other hand,  is been described as the “process of social influence in which one person is able to enlist the aid and support of others in the accomplishment of a common task”. Alan Keith of Genentech said “Leadership is ultimately about creating a way for people to contribute to making something extraordinary happen.”

Are You Following Extraordinary People?

The word extraordinary means beyond what is ordinary or usual, highly exceptional; remarkable: an extraordinary achievement, applied or used for a special service, function, or occasion.  Notice the emphasis on “beyond ordinary”?

While gathering millions of followers may seem extraordinary it does not mean that an individual is leading their followers to an extraordinary or special service, function, or occasion

The web now enables us to reach millions of people with a message, a product or a service. However the crowds you want are created by doing or providing something extraordinary. Collecting followers is not an extraordinary feat since technology does it for you. On the other hand doing something extraordinary creates followers who will contribute to making something extraordinary happen.”

So the pathway to creating something extraordinary is to engage people and share something extraordinary. Those that follow real leaders will in fact be the ones whom help bring extraordinary innovation to market which enables them to become extraordinary leaders themselves.

There is a different between following followers and leaders. The difference is extraordinary. Followers will take you where they’ve been while leaders will take you where they are going. Get it?

What say you?


{ 23 comments }

Sue Dempewolf September 4, 2009 at 4:20 pm

Following Followers Or Leaders? | The Relationship Economy…… http://bit.ly/R53yU (via @mardonnavalta @JDeragon)

SueDempewolf (Sue Dempewolf) September 4, 2009 at 4:34 pm

Twitter Comment


Following Followers Or Leaders? | The Relationship Economy…… [link to post] (via @mardonnavalta @JDeragon)

Posted using Chat Catcher

SueDempewolf (Sue Dempewolf) September 4, 2009 at 4:06 pm

Twitter Comment


Following Followers Or Leaders? | The Relationship Economy…… [link to post] 9 ([email protected])

Posted using Chat Catcher

mardonnavalta (mardon navalta) September 4, 2009 at 3:49 pm

Twitter Comment


RT @JDeragon Following Followers Or Leaders? |There is a different between following followers and leaders. #leadership [link to post]

Posted using Chat Catcher

Lakisha Ochoa August 15, 2009 at 4:04 am

LeasingWarehous: Following Followers Or Leaders? | The Relationship Economy…… http://ow.ly/k8jt

Kari Cobb August 15, 2009 at 3:24 am

Tweet_Leasing: Following Followers Or Leaders? | The Relationship Economy…… http://ow.ly/k8ju

Clara Vang August 15, 2009 at 3:03 am

VanContractHire: Following Followers Or Leaders? | The Relationship Economy…… http://ow.ly/k8jv

Aron Stevenson August 15, 2009 at 3:00 am

Following Followers Or Leaders? | The Relationship Economy…… http://ow.ly/k8jt

Aron Stevenson August 15, 2009 at 3:00 am

Following Followers Or Leaders? | The Relationship Economy…… http://ow.ly/k8jv

Aron Stevenson August 15, 2009 at 3:00 am

Following Followers Or Leaders? | The Relationship Economy…… http://ow.ly/k8ju

Aron Stevenson August 15, 2009 at 3:00 am

Following Followers Or Leaders? | The Relationship Economy…… http://ow.ly/k8jk

VanContractHire (Aron Stevenson) August 15, 2009 at 3:31 am

Twitter Comment


Following Followers Or Leaders? | The Relationship Economy…… [link to post]

Posted using Chat Catcher

Jamie Favreau August 15, 2009 at 3:29 am

I am doing an event called #journchat LIVE Detroit. I thought I was a thought leader and with out a shiny object I thought I could draw a crowd. So I posed the same question? I like your take on these things mine is just a networker trying to cash in on my hard work the past 8 months.

Rebekah_50bp (Kari Cobb) August 15, 2009 at 3:27 am

Twitter Comment


Tweet_Leasing: Following Followers Or Leaders? | The Relationship Economy…… [link to post]

Posted using Chat Catcher

Kristin_8f2qY2 (Clara Vang) August 15, 2009 at 3:06 am

Twitter Comment


VanContractHire: Following Followers Or Leaders? | The Relationship Economy…… [link to post]

Posted using Chat Catcher

edwin August 14, 2009 at 2:54 am

RT @JDeragon Following Followers Or Leaders? http://bit.ly/R53yU – RT @JDeragon

Bipin Upadhyaya August 14, 2009 at 3:09 am
Angela Suddarth August 13, 2009 at 1:24 pm

[email protected] Following Followers Or Leaders?: There is a different between following followers and lea.. http://bit.ly/kaS29

BrianCitizen (Brian C. Citizen) August 13, 2009 at 12:33 pm

Twitter Comment


Daily Deragon Dose: Following Followers Or Leaders? [link to post]

Posted using Chat Catcher

prblogs (prblogs) August 13, 2009 at 10:32 am

Twitter Comment


RelationshipEcon: Following Followers Or Leaders?: There is a different between following follo.. [link to post]

Posted using Chat Catcher

JDeragon (JDeragon) August 13, 2009 at 10:02 am

Twitter Comment


Following Followers Or Leaders? [link to post]

Posted using Chat Catcher

smconnection (smconnection) August 13, 2009 at 9:51 am

Twitter Comment


Following Followers Or Leaders?: There is a different between following followers and leaders. The difference is.. [link to post]

Posted using Chat Catcher

StarGazon (StarGazon) August 13, 2009 at 9:37 am

Twitter Comment


Following Followers Or Leaders? /The Relationship Economy……/ – There is a different between following … [link to post]

Posted using Chat Catcher

Comments on this entry are closed.

{ 7 trackbacks }

Previous post:

Next post: