Want Your Life Back?

by Jay Deragon on 08/23/2009

lifeevyWe are all addicted to keeping up with conversations. We wake up and check our IPhone, our email, the news, our Twitter account etc. etc. This addiction is in reality stealing our life away to chatter that doesn’t add much value unless we learn to “filter the noise” and listen to what is actually right in front of us, ourselves.

A friend of mine responded to  my post titled “Is Social Media Overwhelming” and wrote: This talks to attention value rather than thought value.  It is based on a paradigm that attention and getting one’s message across is what counts.  I found Clay Shirky’s comments profound when he said that

“there is no information overload, there is only filter failure”

The overwhelm IS when one is paying attention to everybody else’s attention, but I refuse to do that even if exacts a social cost because “filter failure” is the overwhelm, so we overwhelm ourselves, organizations overwhelm themselves.

We need a new paradigm, but it requires us IMHO to do the counter-intuitive, to avoid attention.  Ironically what is the title of Hugh McLeod’s new book but “Ignore Everybody”.  I want a VELOCITY OF ZERO.  I will attain it because there is another side to this message and that is exactly in line with what Marshall McLuhan considered in line with the medium is the message, which is to keep asking yourself what is going on.

How can I figure out what is going on if I am willing accessory to filter failure?  Surely, Hugh McLeod as a certain wisdom to his words when he suggests (smartly as far as I am concerned) that in a world where attention is running one way, ignore everybody – because in that ignoring is something unique, something everybody else seemingly isn’t doing and that is beyond thoughts that focus on overwhelm.

What do I say, I say I want to keep banging this thing called “social ME-dia” until the “me” drops out of it and I have conquered “filter failure” . . .  me to we is fine but it can lead to overwhelm, we to me is fine – when my goal is to get my life back.

How Is Your Filter Working?

Human behavior is predictable. The craving for attention seems to draw us into believing that what we or others have to say is important thus everyone has something to say and we tend to listen what everyone else is saying. Don’t believe it? Just consider the mass of people chatting on Twitter….close to 50 million people and most chatting about meaningless content that has no context to anything worthy of your attention.

Still don’t believe it? Consider over 200 million blogs and probably 90% of them produce content that is irrelevant and isn’t adding value to anyone or anything accept the individuals desire to get attention.  Consider the growth of all this social stuff…..is surpasses the adoption curves of radio, television and print media and faster than any of the other mediums ever,  ever is significant. Why? Because everyone wants or is trying to get our attention with something or someone.

To create real value what we all need a filter in order to think clearly and focus on what really matters…worthy relationships.  The person whom responded to my post ask to not be mentioned because he doesn’t need any attention. A worthy position that we should all stop and consider…even for just a moment. Get it?

What say you?

{ 23 comments }

Mark Harai August 28, 2009 at 1:38 am

RT @JDeragon Want Your Life Back? | The Relationship Economy…… http://bit.ly/10yDxx

Cyrus August 27, 2009 at 12:52 pm

#socialmedia Want Your Life Back? | The Relationship Economy…… http://bit.ly/4GtlG6

Promotional Products August 25, 2009 at 9:59 pm

Filter failure. That is a great line, this is very true many people want to become so connected with social media that they can become disconnected from everyone else. It is great to want to get instant feedback from consumers via twitter, facebook, etc., but there is something to be said for still using traditional methods of communication for customers that aren’t technologically savvy.

Suzan Gray August 24, 2009 at 6:23 pm

“there is no information overload, there is only filter failure” http://short.to/nuce

Sznq (Suzan Gray) August 24, 2009 at 6:28 pm

Twitter Comment


“there is no information overload, there is only filter failure” [link to post]

Posted using Chat Catcher

Max Khazanovich August 23, 2009 at 10:04 pm

Want Your Life Back? | The Relationship Economy……: Social Media News! Want Your Life Back? | The Relationshi.. http://bit.ly/4GtlG6

MaxKhazanovich (Max Khazanovich) August 23, 2009 at 10:32 pm

Twitter Comment


Want Your Life Back? | The Relationship Economy……: Social Media News! Want Your Life Back? | The Relationshi.. [link to post]

Posted using Chat Catcher

Andrew McNelis August 23, 2009 at 8:58 pm

"There is no information overload, there is only filter failure" http://TwitPWR.com/pLY/

Mark Webb August 23, 2009 at 7:01 pm

Want Your Life Back? | The Relationship Economy……: We wake up and check our IPhone, our email, the news, our.. http://bit.ly/18eFfn

Rhona Lorimer August 23, 2009 at 4:47 pm

Want Your Life Back? | The Relationship Economy……: We wake up and check our IPhone, our email, the news, our.. http://bit.ly/4GtlG6

TweepleTips (Rhona Lorimer) August 23, 2009 at 5:33 pm

Twitter Comment


Want Your Life Back? | The Relationship Economy……: We wake up and check our IPhone, our email, the news, our.. [link to post]

Posted using Chat Catcher

Dale Lawrence August 23, 2009 at 3:27 pm

RT @JDeragon Want Your Life Back? | The Relationship Economy…… http://bit.ly/10yDxx

Mario Tankovic August 23, 2009 at 2:43 pm

Want Your Life Back? | The Relationship Economy…… http://bit.ly/CS6qL

Laurent Francois August 23, 2009 at 1:14 pm

RT @JDeragon Want Your Life Back? | The Relationship Economy…… http://bit.ly/10yDxx

lilzeon (Laurent Francois) August 23, 2009 at 1:15 pm

Twitter Comment


RT @JDeragon Want Your Life Back? | The Relationship Economy…… [link to post]

Posted using Chat Catcher

Driven2network (Driven) August 23, 2009 at 12:57 pm

Twitter Comment


Want Your Life Back? | The Relationship Economy…… [link to post]

Posted using Chat Catcher

JDeragon August 23, 2009 at 12:35 pm

Want Your Life Back?: “there is no information overload, there is only filter failure” http://bit.ly/4GtlG6

PulseonEconomy (Pulse on Economy) August 23, 2009 at 12:32 pm

Twitter Comment


Want Your Life Back? | The Relationship Economy…… [link to post]
(via OneRiot)

Posted using Chat Catcher

BrianCitizen (Brian C. Citizen) August 23, 2009 at 8:53 am

Twitter Comment


Daily Deragon Dose: Want Your Life Back? [link to post]

Posted using Chat Catcher

writemindedllc (writemindedllc) August 23, 2009 at 7:20 am

Twitter Comment


Social Media News! Want Your Life Back? | The Relationship Economy…… [link to post]

Posted using Chat Catcher

AchieversNet (Achievers Network) August 23, 2009 at 6:31 am

Twitter Comment


Want Your Life Back?: “there is no information overload, there is only filter failure” [link to post]

Posted using Chat Catcher

StarGazon (StarGazon) August 23, 2009 at 5:35 am

Twitter Comment


Want Your Life Back? /The Relationship Economy……/ – “there is no information overload, there is only … [link to post]

Posted using Chat Catcher

prblogs (prblogs) August 23, 2009 at 5:16 am

Twitter Comment


RelationshipEcon: Want Your Life Back?: “there is no information overload, there is only filter.. [link to post]

Posted using Chat Catcher

Comments on this entry are closed.

{ 4 trackbacks }

Previous post:

Next post: