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Why Are Leaders Failing?

special-LARGEPeople look for leaders that inspire them to achieve innovative breakthroughs. People trust, or so we think, CEO’s to effectively lead their organizations so that employees can continue to get paid.

The confidence in leadership is waning and a new “leadership” is emerging. The new leadership is from and by the people. The reason for a shift in leadership is as follows:

  1. Politicians have failed us with self interest and politics as usual. Usual no longer works for the people
  2. CEO’s and management have failed to listen to the markets of conversations
  3. Greed is out, efficiency is in and the old market is not adapt at “lean, mean and fast”
  4. The people has lost trust in media, politicians and old management schemes
  5. Advertising and marketing methods of the past are dead. 96% of the online ads get no responses. A rate of 3% at best is the return on direct mail, coupons and broadcast ads.
  6. The market is no longer listening to the old market rather the market is listening to the people
  7. People have been empowered and engaged to create their own markets and they follow a new kind of market leader. A leader who enables them to learn, grow and share with others whom have an affinity to their interest and beliefs.
  8. New leaders are now  conversing with their own audience and there are many of them.  There are also a few leaders who are enabling many to engage, converse and build our own audience.
  9. Conversations have never been so fluid, so reaching and so powerful.  The irony is that the power of speech has always been and will always be disruptive. History proves it so but we are in an era of making history that reinvents itself daily from the conversations.
  10. Old leaders either adapt very quickly or die. The old game is over and the longer you try and play it the more it will cost the market, your investors and the people whom supply the market with commerce, the people.

Admit It, Your Out of Touch And Blinded By The Past

For politicians and corporate leaders the downfall of your empires is directly related to markets changing and you denying the change. If you haven’t noticed markets are now transparent. There is nothing you do that the market won’t notice and freely comment on, good, bad and indifferent. When you do good the market with follow you. When you do bad or do the same thing the market will leave you. Unless you recognize this shift your dead in the water. Time is your enemy and denial is your your deathbed.  Being dead in the water means the next wave will topple your boat because its force is too big, too large and you can’t move fast enough to navigate around or over it.

You think this is all hype? A small blogger sounding off? A guy with one opinion? Well just watch how many others will agree with the position reflected in this post. How many will retweet it, share it and agree with it?  Wait and see who delivers this to your desk.

Then again you may simply not have time or attention to even recognize that it just may be true and real.  In that case move over for the new leader to replace you sooner than later.  Leaders are failing because they fail to change and fail to listen. Sorry for being so frank but I don’t have time to be politically correct. Get it?

What say you?

Comments on this entry are closed.

  • Futurer 08/22/2009, 3:11 pm

    RT @JDeragon Why Are Leaders Failing? | The Relationship Economy…… http://bit.ly/4gUe2V

  • Claire Smith 08/20/2009, 5:45 pm

    RT @JDeragon Why Are Leaders Failing? | The Relationship Economy…… http://bit.ly/4gUe2V

  • Gerrald Hendrix 08/19/2009, 6:51 pm

    Why Are Leaders Failing? Author: Jay Deragon http://snipr.com/qimf0

  • Jim Bertsch 08/19/2009, 8:19 am

    Information, including advertising, that is transparent, truthful and authentic will carry the day. Advertising must have these qualities. There is a need for at least one trusted Ad Sponsor, who has the consumer’s interest at heart.

    Similar to “consumer reports” this Ad Sponsor can provide transparent, truthful and authentic product and service information. Yes, they can provide complicated graphs, tables and charts, but more importantly they can take consumer information and match it to product information and make a simple purchase recommendation. They can provide product and manufacturer trust ratings and branding.

    They cannot get paid for their services, because this would compromise their integrity. They can sell one unlimited annual license at one price to each producer and service provider for the right to be sponsored. They can sell annual memberships to consumers.

    This organization generates all of its revenue from being trustworthy. It is critical that there be an audit mechanism to support this.

  • Aron Stevenson 08/18/2009, 4:00 am

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  • AronStevenson (Aron Stevenson) 08/18/2009, 4:02 am

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  • John Able 08/17/2009, 11:14 pm

    Right on, Small Guy with Blog!

    In a world where everyone is networked to everyone else, I will make my product choices after I read some unsolicited and objective reviews by real people (friends) who are not paid to make up clever crap about products. (And by the way, I can tell which reviews were written by shills and hacks, and I can discern a review written by a disgruntled employee.)

    And this also means I don’t want to see any social media branding strategy executed brilliantly on Twitter; I will block any corporate marketing department that dares tweet me. I already don’t look at any ads on Google, Facebook or anywhere else. I don’t even see them. Nobody does. Brands mean nothing. It won’t just be newspapers failing because of lack of ad revenue. Everything that relies on ads — including Google, political campaigns, health care anti-reformers — will, in due time, wane.

    The Advertising Age is over — an entire industry killed by transparency and authenticity. (Can politics as we know it be far behind.)

    Of course, without advertising, we’ll have to think of ways to keep the Internet turned on. So how about we just all start giving each other stuff. What do you need? Oh, here, I have one of those.

    I’m already feeling freer.

  • Business 3.0 Tech. 08/17/2009, 4:41 pm

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  • Stephen Kincaid 08/17/2009, 4:26 pm

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  • Martin 08/17/2009, 3:24 pm

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  • JDeragon (JDeragon) 08/17/2009, 2:35 pm

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  • The Team 08/17/2009, 12:59 pm

    RT @MargaretBurnsid: RT @JDeragon Why Are Leaders Failing? | The Relationship Economy…… http://bit.ly/4gUe2V

  • Margaret Burnside 08/17/2009, 12:58 pm

    RT @JDeragon Why Are Leaders Failing? | The Relationship Economy…… http://bit.ly/4gUe2V

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