American cities are in trouble; the recession and spending cuts are straining their ability to meet their financial needs causing them to cutback on essential services, implementing hiring freezes and layoffs, while delaying capital expenditures.
These effects are especially harsh for small and medium sized cities. Increased trade and the ability to access new markets is the key to economic growth and efficiency for any municipality. Unfortunately for small cities, trade routes favor larger cities. Unfortunately for large cities high density amplifies the problems associated with over stressed infrastructure.
Two opposing forces at work that amplify net inefficiency:
- It cost more for smaller cities to engage in commerce when it is centralized in large cities.
- It costs larger cities more to support the congestion of migrations from small cities.
In effect, highly concentrated distributions of commerce create inefficiencies in both the supply and demand of value creation in an obsolete economy. A more distributed and diversified market is more efficient in terms of Social Value in a modern economy.
Technology has eliminated many of the efficiencies that the concentrated city development had once solved. Smaller cities with a high quality of life attract educated, productive, and motivated work force. Social Value is the currency of the 21st Century.
Social Flights offers direct air service between smaller cities as well as the larger hubs, which allows for a greater distribution of entrepreneurship, exchange of ideas, commerce, and social enterprise while relieving pressure on congested hubs. Direct air travel adapts to match the way that people are connected on their computers rather than the old Hub & Spoke system in commercial aviation.
Diversify, diversify, diversify
The improved distribution of costs and increased service to smaller communities increases economic and social impact. Communities that have air service increase sticky dollars such as tourism, trade, family, vacation, and holiday transactions, etc. Larger cities are relieved from the strain of transient commerce and decrease their dependence on fragile trade routes due to proximity to rural economies for food, recreation, resources, and quality of life experiences.
Flight Plan for the Future
Economic development councils from all cities should join social flights to set up travel tribes along economically desirable direct routes to and between small cities in the region that surrounds them. Call Social Flights today to speak with our economic development experts who can help you plan for the future instead of enduring the past.