Here is a very great video by Scott Stratten explaining social currency.
It is short, it is basic, and it states what should be obvious to everyone. It also states what many of us should repeat to ourselves every single day. It is one of those explanations that has a new and different meaning every time you watch it – if you let it.
I swiped this video because I’ll will be posting a series of articles and interpretations on the subject of social currency and it’s a great place to start. The reasons for organizing social currency are becoming more obvious everyday – as institutional and corporate currencies leave gaps in our communities, people will need to fill these voids with social currencies. Our job as Social Media Practitioners (because nobody else is going to do it) is to develop, construct, and deploy social institutions that support a real time, close proximity markets to exist trading social currency (ref: The Ingenesist Project).
Scott Stratten is the President of Un-Marketing and spends way too much time on Twitter.
|
About Dan: Dan Robles is the Director of The Ingenesist Project, a private think tank in Seattle that predicts and specifies elements of the next economic paradigm as built on a platform of social media. Mr. Robles helps organizations identify future disruptions to their existing strategies and assists in implementing ways to exploit or evade such disruptions. His clients are mostly from the aerospace, higher education, finance, and diverse corporate marketing concerns. to learn more about Dan go here http://www.ingenesist.com/slide-show |



{ 10 comments… read them below or add one }
RT @JDeragon Social Currency 101 http://bit.ly/1PzMpF
Social Currency 101. Interesting series. http://bit.ly/uNwHK
RT @JDeragon Social Currency 101 http://bit.ly/1PzMpF
Social Currency 101: you have to invest first before withdrawing funds: http://bit.ly/uNwHK via @simonmainwaring
Capital social 101: il faut d'abord investir avant de pouvoir retirer de l'argent: http://bit.ly/uNwHK via @simonmainwaring
Capital social 101: il faut d'abord investir avant de pouvoir retirer de l'argent: http://bit.ly/uNwHK (via @boutotcom)
RT @ingenesist:RT @JDeragon Social Currency 101 http://bit.ly/1PzMpF [promising use of the word currency] #metacurrency
RT @JDeragon Social Currency 101 http://bit.ly/1PzMpF /via @AlanRosenblith @ingenesist
social currency 101 http://bit.ly/1PzMpF via @alanrosenblith
RT @AlanRosenblith: RT @ingenesist:RT @JDeragon Social Currency 101 http://bit.ly/1PzMpF [promising use of the word currency] #metacurrency
{ 22 trackbacks }